QuintoAndar - Have you checked on QuintoAndar?
Produced by: QuintoAndar In-house & 2 Costas
In research with our clients, we find out that when they want to refer QuintoAndar service for someone who is looking for a new home, they say “Have you checked on QuintoAndar?” as an obvious question to start the process.
With the hook “Have you checked on QuintoAndar?”, the campaign uses language that was trending on platforms such as TikTok and Instagram: that of the “voice of conscience”. In pieces, the characters talk to the “voices”, played by themselves, reinforcing what they are looking to find in a property and that this process can be quick, 100% digital, safe and without bureaucracy.
